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Assignment: Personas (for individual team assignments, please click a persona in the list above)
Personas are a documented set of archetypal people who are involved with a product or service. They give designers a sense of designing for specific people, not just “the users” who, if ill-defined, can be twisted to serve any purpose.
These personas are amalgams of multiple people who share similar goals, motivations and behaviors. The difference between each persona must be based on these deep characteristics: what people do (actions or projected actions) and why people do them (goals and motivations).
— Designing for Interaction: Creating Smart Applications and Clever Devices by Dan Saffer (2007)
Review your persona and think about their life and their families; especially all the complexities of living with and managing their specific health issues.
Describe how they would be best served by local, state, and national health information resources. Answer the questions below as your persona, using an an ideal system to meet their needs. Be specific and real.
In 90 minutes, you will be reporting your work. At that time, you will need to bring your persona, and their health decisions, to life. You should show us:
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What are the critical health decisions your persona, or their family, is making?
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Describe the key information they need to make these decisions as an informed health care consumer? What are they weighing in balancing out their decision?
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Of these pieces of information, where does your team recommend each piece be managed?
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Privately (personal, family, employer, provider, payer,...)
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Publicly (local, state, national)?
Do not get caught in the trap of trying to figure out how to make this future state work. You are here to define what needs to be available to make the “system” ideal for you persona.
TRANSCRIPTION
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Speaker: Leroy Gerard 57, Carlos Genardini who is 65. Roman Desan who is 51 and Maria who just graduated from high school and is 18. All of these people are trying to live their lives and they are also wrestling with some pretty serious health issues. They are trying to manage their own healthcare and they have people around them that are trying to help them manage their healthcare. So, let's look at how they are either enabled or hindered by what the State of Florida and especially AHCA has provided for them. Who can introduce us to Leroy Gerard?
Audience 1: Well I guess that's me, but most -
Audience 2: Medical data on board.
Audience 3: Most is said here. |
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