Social Media Toolkit

Social Media Policy and Toolkit

At Vanderbilt University Medical Center, we not only recognize that social media are here to stay, we believe it is critical for us as an organization to be active and stay abreast of trends in social media.

VUMC was one of the first medical centers in the country to develop a social media policy to guide use of social media by its faculty, staff and students. Helping you participate in social media without getting yourself or Vanderbilt into trouble is the goal of this policy as well as the tools and resources on these pages.

You likely have a profile in one or more social networks. You may also comment on blogs or online communities and news sites. If so, please be sure to read the policy to make sure you understand how it applies to your activity.

Do you want to participate in social media on behalf of VUMC?

Here are some ideas to get you started:

  • Review the tools and resources on these pages.
  • Follow/like one of the VUMC accounts on Twitter, Facebook or YouTube; follow the VUMC company page on LinkedIn; follow Children’s Hospital on Instagram or Pinterest; or add us to your circles on Google+. VUMC’s social media team manages a number of active accounts on behalf of VUMC and continually assesses and pilots activity in new and emerging platforms. Our primary Facebook and Twitter accounts have more than 300,000 fans and followers. See a list of our accounts here.
  • Submit news and announcements to the social media team to consider for posting on our current social media sites at connect@vanderbilt.edu

If you are interested in discussing how social media might help you meet your department’s business goals  and objectives, request a consultation.


This page was last updated July 9, 2014 and is maintained by